Cheryl has taken my business from being me and a studio, to having a brand, website and being able to publicise my work to a mailing list of several hundred people. I can run ticketed events, taking payments easily with Paypal and have learnt a whole raft of new techniques and tools in the Social Media world. Particularly I am now integrating SoundCloud, Twitter, YouTube and Pledge Music (a crowd sourcing platform) right into the core of my business. I want to continue making improvements and next year plan some branding and commercial improvements.